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The Chokeables

Today I want to share a very important video because St John Ambulance have just launched a new campaign #thechokeables which aims to raise awareness for parents and carers for children around the risks of choking and how to help a choking child – and I think it is fantastic. Ever since my nephew was born I’ve become more aware of the medical problems and injury hazards that can affect babies and children, and I have spent a lot of time researching first aid for little ones. I wanted to be sure that I would know what to do if he was ever injured or taken ill while I was looking after him so I watched videos, read instructions and researched flow-charts for every kind of childhood emergency, which is why I think it is SO important to share The Chokeables video today.

St John Ambulance believe that everyone should have the skills and confidence to know what to do in an emergency. Knowing basic first aid can be the difference between life and death – and every week they hear of new people whose lives have been saved because someone nearby knew what to do.

40% of parents asked by SJA have witnessed their own baby choke and almost four-fifths don’t know what to do in this situation so they have made a short memorable video, The Chokeables – featuring the voices of David Walliams, David Mitchell, Johnny Vegas and Sir John Hurt – that shows people how to help a choking baby.

In The Chokeables, the celebrities take on the characters of animated objects that could potentially choke babies: a small princess toy, a pen lid, a jelly baby and a peanut. They’ve joined together because they’ve had enough and want to show how easy it is to save a choking baby’s life. In just 40 seconds you can learn how to give first aid to a choking baby so please watch The Chokeables video from St John Ambulance:

For more information see: https://www.sja.org.uk/sja/support-us/our-campaigns/baby-choking-the-chokeables.aspx

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Cassie is a freelance writer with a Masters degree in Lifestyle Promotion Studies and is trained in Personal Money Management. She loves to ‘get the look for less’ so regularly shares thrifty-living advice, DIY interior design ideas and low-cost recipes on her blog.

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