With all the hype of Black Friday and Cyber Monday last week, the UK has been whipped up into a present-buying frenzy. There’s no denying it is now officially that time of the year and there are probably still lots of gifts on your list. And if you run your own business (even if it’s just you and your blog), that’s even more gifts to give – gifts for clients, business partners, vendors, customers. That gets expensive and even posting out greeting cards can be a pricey option!
An ecard is a popular choice, but let’s be honest—it’s not much of a gift. Instead, consider giving an ebook made with Blurb for something truly memorable (and economical!). Whether it’s your writing, your images, your designs, a selection of your favorite blog posts—or some representation of whatever it is you and your business do—it’s an e-gift that’s personal to you and your clients will enjoy seeing what you’ve created just for them.
Blurb’s ebooks run right on the iPad or in the iBooks app that’s part of Mac OS X Mavericks. For the Apple-free folks on your receiving list, you can create an Instant PDF that’s readable on pretty much every device. These fixed-format ebooks can include text, imagery, links, audio, and video. So you could even include a little office Christmas caroling as an added bonus – Or not; that depends on your singing voice! But a link to your website? That’s a no-brainer.
Ebooks are extremely inexpensive. For just £5.99 you can create an ebook of any size and then give away as many copies as you like simply by sending the download link to your customers, clients, and friends. The Instant PDF is just £2.49 to create. So instead of buying a truck-load of physical gifts and paying massive postage costs, this is a considerably cheaper and easier way to send a little something to your colleagues. And if you want to get something special for those really important clients, you can still make a gift they can physically open—a printed book vesion of the Ebook. So, why not get started? Here’s my Pieday Friday that I created for all my blog readers – please drop me an email firstname.lastname@example.org if you’d like to receive my free PDF recipe book and I’ll send it over as a little Christmas gift for you, my lovely reader: